Roel Peeters Joins Team of Industry Veterans Driving European Sales
San Jose, CA | December 9, 2014
Prysm, Inc., a privately held designer and manufacturer of video wall systems that deliver immersive and engaging user experiences, today announced the addition of Mr. Roel Peeters to its European team led by vice president of Europe, Glenn Wastyn. Mr. Peeters as director of sales for Central and Eastern Europe will drive sales growth and partner network expansion in his region.
Europe, with economic leaders ranging from automotive to luxury retail, represents a strategic opportunity for Prysm’s video wall and display solutions. Prysm’s strategy is to work with high-end partners who are experts in the audivisual and videoconferencing space to develop world-class solutions tailored for their customers’ needs.
“Roel brings nearly a decade of sales and partner development experience in the professional AV market,” said Mr. Wastyn. “This reinforces our continued investment in our European foundation for growth. As a key member of our new European commercial team, he will play a critical role in developing and supporting our partners to deliver Prysm’s collaboration solutions.”
Prior to joining Prysm, Mr. Peeters was European sales manager for XL Video, a provider of high-end video solutions, and area sales manager for Barco overseeing Eastern Europe, the Middle East, and Africa from 2005-2011. Mr. Peeters joins Mr. Wastyn and Mr. Rod Wheeler, regional director of sales for UK and Nordics, to lead Prysm’s accelerated growth in Europe.
“With Germany’s strong cultural focus on business process alignment and control, collaboration solutions are a natural fit,” said Mr. Wastyn. “In addition, economic development in Eastern Europe represents an opportunity for collaboration technology to facilitate international cooperation between the region and established brands’ headquarters is the West. Roel’s skills and experience make him ideally suited to bringing Prysm’s groundbreaking collaboration solutions to these markets.”
About Prysm, Inc.
Prysm is a Silicon Valley-headquartered company delivering total display solutions that create unrivaled immersion and engagement. Combining groundbreaking hardware, software and services, Prysm is revolutionizing the world of large-scale displays. Prysm’s Laser Phosphor Display (LPD) platform is a key foundational technology that makes possible breathtakingly beautiful, scalable and versatile video walls. Prysm display solutions serve major brands worldwide including leaders in technology, retail, financial services and media as well as governments and universities. Prysm has a global sales and support network with offices in Boston, Chicago, Indianapolis, New York, San Jose, London, Bangalore, Dubai and Beijing. Learn more at prysm.com.